Advanced Content Marketing

Desired to be an expert in content marketing. Improve the different aspects of designing and implementing content marketing strategies to make impressive content with greater efficiency and impact.

Key features
  • 18 lessons with 15 hours of high-quality e-learning content.
  • After each lesson 4 progress quizzes.
  • Holistic experience obtained by the 5 practice projects.
  • Case studies on both B2B and B2C with examples.
  • Assessment tests held after course completion.
  • Comprehensive, up-to-date content.

Course description

What’s the focus of this course?

Content Marketing main objective is to establishing authority, conveying the message, obtaining, and maintaining the audience. Well-designed Marketing Content that is used to create the reputation of a trusted advisor.

Content Marketing Course will enhance the participants skills to outcome with compelling and impressive Marketing Content, focusing on the important strategies, effective practices, and tactics that a writer must contain to create and improve the content marketing efforts. Content marketing course offers the participants to improve knowledge on different aspects of planning and executing Content Marketing strategies with high efficiency and effect, directing participants to usage of the powerful words to convey the information and successful to create impressive marketing content.

What are the course objectives?

The main aim of this Advanced Content Marketing Course is:

  • Write interesting and appealing Marketing Content
  • Determine prospects and design an effective Content Marketing Strategy
  • Design a messaging and appropriate content guidelines
  • Gain knowledge to find industry influencers and identify promotional opportunities
  • Upskill content marketing strategies, effective practices, and tactics to produce effective content
  • Gain knowledge to develop relative content for every audience segment
  • Design efficient practices for content around media types that include social media and images, etc.
Who should take this course?

Our Content marketing course will be a specified interest for the professionals in these fields:

  • Digital marketing
  • Online content planning or writing
  • Business development
  • Social media and search marketing
  • Public relations
  • Organizational communication
  • Branding

Exam & certification

How can I get certified in Advanced Content Marketing?
  • Finish of the 85% of the course.
  • Finish of the 3 projects and 1 simulation test with at least score of 60%.
What are the prerequisites for the certification?

There are no specific conditions for this course. It is not mandatory for the participants to have a flair for writing. Many participants will get benefited with our Content Marketing Foundations course.

FAQs

1. What are the course highlights ?

This course is included with 15 hours of high-quality eLearning content. Participants will be able to test their progress with our online quiz and they can make the feel of the real world with the help of downloadable workbooks and exercises. The practice tests will also helpful to make the exam, so participants can get their certification.

2. Is the training up to date and relevant?

4C Learn works hard to provide the best and latest-quality content that will sync with current industry standards. Our trainers are qualified and certified related with the subject matter experts. They conduct frequent research the latest trends and integrate them into the training programs. Changes will be upgraded immediately based on the market.

3. Who are the instructors?

Our efficient team of professional instructors contain a long industry background and they are certified subject matter experts in their own respective fields. Our trainers have experience in different fields like; consultants, employees of leading organizations. They are even authors, trainers, and speakers at conferences.

  • Todd Malicoat is an Industry expert provides the clear understanding for participants about search engine optimization rankings and traffic.
  • Training with New York Times bestselling author Bryan Eisenberg is an awesome experience, as he guides participants through conversion optimization, landing page performances, and tips to get more traffic to your website.
  • Founder and president of SiteLogic Matt Bailey, provides participants an overview of Internet marketing basics.
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